Friday, 1 November 2013

Real Final Coursework Research



This music video is an A2 media studies level music video produced as a final coursework attempt by students just like me, this music video is done to a good standard of production through all the key aspects needed such as lighting, sound, camera shots, edits and even the acting involved.

Lighting the lighting from first view is very full so doesn't make anything stand out and seems to be of a low production level but this is probably down to two things either the camera was not very good so the resolution and quality was very low so it doesn't make things stand out very well, or the music video itself was done this way to fit in with the dullness and low tone of the song itself to make the two work in harmony together. The flashbacks done in black and white was a very good piece of production as we as an audience can understand that it is a flash back due to the dramatic colour change.

Edits, the edits used are extremely good and creative they are used all the way throughout the music video from the very start, the first noticeable one is when the camera's resolution quality is turned better throughout the filming so as that it zooms in to the main actors face. Another good piece of editing is the extremely quick quick cuts used to create the bin becoming full of paper balls. The use of Photoshop and the way it is incorporated into the music video as still shots was very very creative as it lets us as audience see happier times of the main actor with what we find out to be his former girlfriend. overall the level of camera edits was very creative and also gives myself ideas that could actually be produced during the filming of my own music video. The eye-line match used later on in the music video helps us see the close relationship between the two characters as it uses a shot reverse shot of the two characters looking back at each other smiling

The props and clothing used is very indie as it does not fit in with the normal song, the actors are wearing goofy Christmas hats despite it not being a Christmas song the outfits as well show us how the couple were "meant for each other" and also how the both matched in the relationship as they were both equally weird rather than it being a boring relationship, The music video production is very indie with very limited funds clearly available it shows that this group adapted well in their production in terms of setting as filming it in an open setting helps us see it as more of an indie music video and helps us believe it more and shows it taking place in real world instead of a Hollywood set.

I think the music video could of been improved if the camera the group had available was of a better quality and if the acting was slightly better as in some moments it seemed to pause on specific scenes for too long because the actors took too long during their queues, the lip syncing was very good which is usually one of the hardest aspects of creating a music video but this group done it very well even if it wasn't used a lot. i felt that more lip syncing was what this music video lacked as it focused too much on the relationship of the past rather than what is happening between them two now.
Overall rating from myself 8/10



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